AdTech

Notes from AdTech: Chicago

AdTech is two days of conferences, workshops, discussions and exhibitors dwelling on the latest research, application, and thinking around effective online marketing. Again, we had the industry thoughtleaders and local agencies and clients participating, including Cam Balzer from Threadless, arguably the most successful community-driven business; Adam Curry, former MTV VJ turned episodic video messaging; Gian Fulgoni, Chairman of comScore; David Moore, founder and CEO of 24/7 Real Media; and the various minds of the leading online marketers in the Midwest. This year’s AdTech was highly informative so let me share some quick hits.

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