Chicago
Still on a Sugar High
It’s an experience to venture out of the world of stuff that’s good for you and jump right into a circus of pure indulgence … in this case, the All Candy Expo here in Chicago, where more than 2,000 new products were introduced.
There’ve been lots of news reports about this recession-proof industry, with nostalgia-craving adults seeking the sweets that satisfied them as kids. So after finding some Pixy Stix (a Wonka brand) and donning a pair of wax lips, I was off to see (rather, taste) for myself.
Chicago Opens the Nation’s First Solar Powered Plug-in Station
Conveniently brought online just as the IOC made its recent visit to the Windy City, the nation’s first solar powered plug-in station opened in Chicago. While these stations are not quite ready for general consumer use, the Solar Plug-In Stations will be used daily by the City of Chicago Department of Fleet Management to power the city’s electric cars.
Up to this point the whole plug-in industry has been stalling due a chicken or the egg conundrum. Who will buy a plug-in if there are no stations to refill? Why build stations if there are no plug-ins to service? It’s good to see Chicago has taken a bit of initiative to get the ball rolling
A breakthrough in new media…potholes
How can you put a marketing budget to good use when the collective moral of a country is waning? If you are KFC, you see it as an opportunity to promote your brand while helping communities that will allow your assistance.
The next time you are driving down one of your cities more neglected streets, don’t be surprised if you see Colonel Sanders himself out there patching some potholes. The catch, the company will leave behind a stenciled brand on the patch informing people the road has been “Re-Freshed by KFC.” Not a bad deal for a smoother daily commute.
Unfortunately, for those of us in Chicago CDOT has passed on KFC’s help.
